The definitive proof that digital has taken over? The website has replaced the advertising campaign as the official internal whipping boy. Seems at every offsite I go to now, the great uniting topic is dissatisfaction with the current website. It’s not always clear what exactly is wrong with it or how much it could realistically [...]
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Whip it good
November 11, 2009
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George, where did it all go wrong?
November 9, 2009
back to topIt’s a cold Monday morning in November, so maybe I’m just feeling grouchy. But is this the worst piece of international advertising of the year, or what? I guess the ‘make the ordinary extraordinary‘ line is supposed to be an ironic joke. (Oh my, I do hope so…) But then why isn’t it even remotely [...]
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Crazy little thing called Blackberry
November 6, 2009
back to topToday it feels appropriate that I muse on love. Or should that be ‘on Blackberry’? As you’ve likely noticed, brand Blackberry has been laying claim to the big L. “Love what you do, do what you love” is their new phraselet, and in some executions the ubiquitous mobile solution has even taken to sharing its [...]
